Craig Brommers
Chief Marketing Officer American Eagle
Craig Brommers is Chief Marketing Officer for American Eagle, the #1 jeans brand for Gen Z, where he drives culture-focused marketing strategies that connect the brand to sports, music, and entertainment. He leads bold campaigns, high-impact product collaborations, and partnerships with top talent, including recent initiatives with Sydney Sweeney and Travis Kelce, which have achieved record-breaking success and industry recognition. Previously, Craig shaped global marketing for iconic retailers such as Gap, Abercrombie & Fitch, and Calvin Klein, and he is passionate about creating campaigns that resonate with youth culture while delivering measurable business impact.
2026 Agenda Sessions
Building and Optimizing Social Media Strategies Today
Wednesday 25 March 09:30 - 10:10 The Marketing & Media Stage
Influencer & Social Marketing
