Jordan Berke

Founder & CEO Tomorrow

Jordan Berke, CEO of TOMORROW, brings over two decades of omnichannel expertise to the table. Renowned for his transformative leadership, Jordan spearheaded Sam's Club and Walmart’s e-commerce endeavors in China, pioneering innovative collaborations with JD, Tencent, and Dada. His vision led Walmart's e-commerce business in China to reach the highest penetration among Walmart's 20+ countries and enabled the company to continue to grow its share in China's highly competitive market. Recognized with Walmart’s esteemed Sam Walton Entrepreneur of the Year Award in 2018, Jordan's influence extends beyond accolades; he also served as Chairman of the Global Omnichannel Forum, shaping the company’s digital priorities worldwide. Today, at TOMORROW, Jordan advises global retailers on accelerating digital sales and profitability. His insights are sought after by industry leaders and regularly featured in the Wall Street Journal and on CNBC, NPR, and Bloomberg.