Track Keynote: Using AI to Amp Up Personalization

This Track Keynote features a senior leader discussing how retailers are using AI to personalize the customer experience. From content to conversations, see how brands are using AI to build and maintain connections with the customer. Speakers will discuss:
• How dynamic ‘real-time’ recommendations & context-aware offers improve CX
• Exploring post-purchase personalization to increase brand loyalty
• Consumer concerns for data-privacy, trust and maintaining human connection
 


Tuesday 24 March 10:40 AM - 11:00 AM The AI Stage

Add to calendar 03/24/2026 10:40 03/24/2026 11:00 Track Keynote: Using AI to Amp Up Personalization The AI Stage US/Pacific
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Moderator

Gabrielle Fonrouge

Retail Reporter, CNBC

Speakers

Sven Gerjets

EVP & Chief Technology Officer, GAP Inc.