Rohan Shah

Co-Founder & CRO Extend

Rohan Shah is the Co-Founder and Chief Revenue Officer at Extend, where he has helped build the company from the ground up into a category-defining platform powering services programs for top-tier brands including Peloton, LoveShackFancy, Mattress Firm, HeyDude/Crocs, Oura, Ashley Furniture, and iRobot. Since launching in 2019, Extend has raised over $320M in venture funding and reached a $1.6B valuation, creating new revenue streams for merchants and enhancing the post-purchase experience for consumers. Prior to Extend, Rohan was Founder & CEO of WITHIN, a venture-backed startup, and spent four years at BCG Digital Ventures, where he led product innovation initiatives and launched new businesses in partnership with Fortune 500 companies. A Stanford alum and Forbes “30 Under 30” honoree, Rohan has long been immersed in the tech and venture capital ecosystems, with a sharp eye for identifying where legacy industries fall short in meeting modern consumer expectations. In addition to founding multiple companies, Rohan is an active investor in several industry-leading startups and serves as an LP in institutional VC and PE firms through his fund, Shah Capital Partners. Rohan serves on the board of a film & movie investment group Camelback Productions and also the American India Foundation. Originally from San Francisco and now based in Los Angeles, he continues to focus on building, investing, and philanthropy at the intersection of product, strategy, and innovation.