Bluecore is a multi-channel marketing platform helping more than 400 enterprise and emerging retailers create a more profitable customer base through individualized shopper experiences. By unifying identity, behavior, and shopper signals into a single retail data and identity fabric, Bluecore enables retailers to understand every shopper in real time and act on any signal instantly to orchestrate experiences across email, SMS, site, mobile, paid media, and more.

alby, Bluecore’s shopper-facing AI agent, provides real-time shopper support while generating high-intent signals that strengthen personalization across the marketing ecosystem.

Retailers that embrace this customer-led approach achieve significantly higher retention and more profitable growth, with Bluecore clients outperforming average three-year retention rates by 59%. Brands including Wayfair, Tapestry, Express, Lenovo, and Alo Yoga rely on Bluecore to deliver individualized communications and the personalized shopping experiences today’s customers expect.