Retail Media Innovation: Retailer+Brand Case Studies

This session features a series of conversations between a retail media executive and a brand working with them, exploring how the rise of commerce media is re-writing the rulebook on retailer-brand relationships. Attendees will hear:

• What’s working in retail media today, and also what both sides would like to improve going forward
• Data, metrics, and ensuring accountability
• How partners collaborate to push the envelope on what retail media can do

Tuesday 24 March 10:20 AM - 11:00 AM Marketing & Media Stage